Portfolio
Where you can see my words
I work with meaningful brands including handmade and eco-focused businesses because that’s where the words come most naturally. As an SEO copywriter, I’ve written product descriptions, About me pages and website words for people all over Australia. Here’s a handful of my recent clients and what they have to say about working with me.
Who I’ve worked with lately
Rachel and I have worked together on the website copy for my new property negotiation business and it has been a seamless process. We asked Rachel to clean up my original copy and in doing so we have seen the different customer landing pages in use see significant engagement upswing almost immediately. I highly recommend her services, it’s fast, accurate and good value. Scott Aggett, Hello Haus
Working with Rachel has been a great experience – she knows all the right questions to ask to very quickly understand your business, and on top of that she is just lovely to deal with. Rachel has crafted an amazing About page for my website and I am looking forward to working with her again to transform my product descriptions as well.
Terri Fraser, Cotton + Kin
Rachel is a dedicated, detail-driven copywriter who delivers excellent value. She’s our go-to copywriter who can take on any direction I provide her and serve up a well considered approach. She makes communicating our message efficient and effective with great intuition.
Paul Jackson, Danes Specialty Coffee
Rachel has been an absolute pleasure to work with for North Shore Mums. She really makes sure she understands your brand to get the right message and voice across. She’s invaluable in improving SEO, which is just vital for any online business. Thanks so much Rach, you shine bright!
Rachel Chappell, North Shore Mums

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